Profile
I’m a designer with a strong marketing background who specialises in brand identity and print design. I’ve a decade’s worth of B2B and B2C marketing communications experience, plus experience in all aspects of design, including print, direct mail, display ads, POS, events and corporate literature.
After earning my BA Marketing with Film and Media from Stirling University, I joined The Royal Bank of Scotland where I was responsible for internal communications and B2B marketing campaigns. I next joined online credit card provider Create Services where I managed co-branded marketing campaigns. I’m currently with Lloyds TSB where my roles have included communications experience and proposition development.
Through the course of my career, I’ve found that my strengths lie in creating the visual aspects of a marketing campaign. I observed there’s a need for design underpinned by marketing insight and so I decided to focus my career on design and earned an MA Graphic Design at London College of Communication.
I’m passionate about the role design plays in creating brands and influencing customer behaviour. I’m committed to providing the highest standards of design to companies of all sizes. I’m particularly keen to work with start-up businesses, as this gives me the opportunity to see such companies grow and to build a strong working relationship along the way.
Please click here to view my CV.