About me
I’m an experienced marketing communications consultant who offers an end-to-end service including marketing and branding strategy, graphic design and art direction. I’m passionate about the role that design plays in creating brands and influencing customer behaviour.

I was born in Scotland and grew up in California, an experience that gave me an international perspective on life. I returned to Scotland in 1992 and after completing my Foundation Studies at Newcastle College of Art, I earned a BA (Hons) Marketing with Film and Media from Stirling University.

I have 11 years experience in planning and delivering business critical digital and offline marketing campaigns for leading UK retail banks. As a marketer, I strongly believe in the benefits of a customer-orientated approach; developing products or services that solve a defined customer need and then communicating the solution appropriately.

After earning an MA Graphic Design from London College of Communication, I set up my signature studio GB Design. In parallel with my marketing career, I’ve worked with SME and non-profit clients as a freelance graphic designer and brand consultant. I’ve developed brand strategies and created visual identities, brand architecture and guidelines. I have strong design skills, excellent creative judgement and experience in all aspects of design - including print, direct mail, display ads, POS, events, marketing literature and managing print production.

I'm results orientated with a proven ability of adding value to a business through my commercial acumen and creativity – lateral thought, problem solving and consumer insight. I'm driven by success and enjoy using my unique and proven skill set to help businesses acquire and retain customers.

To find out more, please feel free to visit my Linkedin profile.